
Spooky season is upon us. Starting a business is exciting, but buying an existing one can be equally thrilling—and scary.
Acquiring an established business can instantly give you existing customers, steady revenue, trained staff, and proven operational systems. But if you aren’t careful, you might also inherit hidden debt, operational risk, and unmanageable liabilities.
Before signing a purchase agreement, ask yourself one critical question: Are you buying a vibrant, profitable business with room to grow—or are you buying a zombie business?
A “zombie business” is one that should have closed years ago, but stays afloat just long enough to eat your cash and time. Don’t let fresh paint and misleading numbers hide a dying enterprise.
Use this 5-step checklist to evaluate an existing business before you buy.
1. Is This Business the Right Fit for You?
Don’t start your evaluation with the seller’s asking price; start with yourself. A profitable business will still fail under the wrong leadership.
- Skills & Experience: Do you understand this specific industry, product, or service model?
- Leadership Style: Are you prepared to manage existing staff, make hard operational calls, and navigate transition changes?
- Risk Tolerance: Can you handle unexpected slow months, equipment failures, or market shifts?
Key Takeaway: Buy a business that aligns with your direct strengths and long-term career goals—not just one that looks good on paper.
2. Can You Truly Afford the Acquisition?
The initial purchase price is only a fraction of the capital you will need. Draining your savings to close the deal leaves you vulnerable to sudden cash flow crunches.
- Down Payment & Financing: How much liquid capital are you putting down? Will you use an SBA small business loan or negotiate seller financing?
- Debt Service Coverage: Can the company’s historical cash flow cover loan payments and pay you a reasonable salary?
- Working Capital Reserves: Do you have enough cash set aside to keep operations running during a slow quarter?
Key Takeaway: Rebuild financial projections with you as the owner. Never spend your last dollar on the closing table.
3. Does the Asking Price Match the Actual Business Value?
The seller sets the asking price, but market metrics determine the actual value. Never accept a valuation without independent verification.
- Review Financial Statements: Examine at least 3–5 years of profit and loss (P&L) statements, federal tax returns, and balance sheets.
- Calculate SDE (Seller’s Discretionary Earnings): Determine the real cash flow available to a full-time owner-operator.
- Compare Market Comps: Look at recent sales of similar businesses in your industry and region.
Key Takeaway: Don’t buy yesterday’s profit—buy tomorrow’s earning power. Use multiple business valuation methods before making an offer.
4. What Assets (and Liabilities) Are Included in the Sale?
Clarify exactly what is transferring in the transaction. Is this an asset purchase or an entity purchase?
| Asset Category | Critical Questions to Ask |
| Tangible Assets | Are equipment, machinery, and inventory included, up to date, and fully paid off? |
| Intangible Assets | Do customer lists, domain names, trademarks, and social accounts transfer? |
| Legal & Leases | Will existing commercial leases, vendor contracts, and key staff remain post-sale? |
| Liabilities | Are there hidden tax liens, ongoing litigation, or debt obligations tied to the entity? |
Key Takeaway: Never rely on verbal promises. Ensure every asset, contract, and liability is detailed in writing within the purchase agreement.
5. Will the Business Survive After the Owner Walks Away?
A business can appear highly profitable on paper, but if all the value rests on the current owner’s personal relationships, you may be buying a enterprise on life support.
- Owner Dependency: Was the owner functioning as the general manager, lead technician, and top salesperson?
- Replacement Costs: If you need to hire two or three employees to replace the owner’s workload, what happens to net profit?
- Customer Loyalty: Are customers loyal to the brand, or will they leave once the owner exits?
Key Takeaway: A healthy business survives its founder. If the entire revenue engine leaves when the owner steps down, you aren’t buying a thriving company—you’re buying burial rights.
Expert Advice for Small Business Buyers
- Take Your Time: You can buy a bad business quickly, but acquiring a great deal takes months of thorough due diligence.
- Build Your Advisory Team: Hire a certified public accountant (CPA) to audit the financials and a business attorney to review contract terms.
- Decide with Objectivity: Advisors advise, but as the entrepreneur, you make the final call. If the risk outweighs the return, be prepared to walk away.
If the numbers stand up to scrutiny and the business can run without its founder, you’ve found a treat. If not, leave the zombie buried.
Need Help Navigating a Business Acquisition?
Buying a business is one of the biggest investments you’ll ever make. The Los Angeles Regional Veterans Business Outreach Center (LA VBOC) provides free business counseling, financial planning assistance, and transition workshops for veterans and military spouses.
